A line graph showing trends over time from 2010 to 2016, with data points marked on each year.

Process driven, Function first.

Design isn’t a straight line. The fastest way to a successful product is to explore multiple paths early, test ideas incrementally, and course-correct when it is easiest. By evaluating a plurarlity of options upfront we can avoid chasing the wrong one later. Our process saves time and money by aligning form, function, and feasibility from the start.

End to end product development

Disassembled electrical outlet with multicolored safety plugs, wall box, and screws.
A smiling man with glasses, dark curly hair, wearing a black sweater over a collared shirt, sitting on red concrete steps against a plain gray wall.

Jacob Turetsky founded Artiform Design in 2022 after 10 years of consulting and in-house design work for some of the biggest names in healthcare, furniture and tech. He earned a Bachelor of Industrial Design from Pratt Institute and also shares his expertise as an educator in the industrial design department there.

View his personal portfolio.